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Alison Ragsdale

Alison Ragsdale - Marketing & Branding for Sustainable TechnologiesFor the past 17 years my business efforts have focused on building strong Loyalty Marketing and Client Relations programs - as President of Bracco HPF I now oversee all of our work.

I was the Marketing Director for a Forte Meridien Hotel that was being purpose built to hold an international conference of world leaders when I met Bob. Since that time I have also managed multinational campaigns for a multitude of global brands including MasterCard International, Porsche, Emirates Airlines, Compaq, Intercontinental Hotels and The Knot magazine.

I am originally from Scotland. My first love was, and is still the performing arts.  Before beginning my marketing career I was trained as, and worked with several international companies as a classically trained professional dancer. My arts training was invaluable to me when I first moved to the U.S. and became the Director of Marketing for the Oregon Festival of American Music Performing Arts Company.

Education

  • MBA from Leicester University in England.
CASE IN POINT

Doing a lot, with little.

The Fifth Street Public Market needed to remake its image. We made it happen on a shoestring budget. Take a look at the Come to Your Senses campaign.

THE BRACCO HPF APPROACH

Great branding is simple. Simple, but
not easy.™

The HPF approach to brand and campaign development is straightforward and generates actionable marketing initiatives.

Learn what "HPF" means.

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